We have an itch to automate repetitive processes

AI Review wasn’t born from a business plan or a market gap analysis. It was born from something more fundamental – and more difficult to explain. The three of us who started this company share a particular affliction: we cannot look at an inefficient process without immediately, involuntarily, starting to think about how to fix it.

Not because there’s a market. Not because we have a grand vision. Just because it itches.

How it started

In 2020, we joined IndX – an open innovation initiative run by Linköping Science Park – and ended up in a pilot with Väderstad and Siemens Energy. We were actually thinking about automating the drawing review when we started the company. We were just in the room with some of the best engineers in Swedish manufacturing, watching how they worked.

And then the itch started. Here were world-class engineers spending time catching errors so simple a computer could handle them in seconds. The problem wasn’t hard to solve. It was just unsolved. That’s all we needed.

What began as a pilot is now a system that reviews thousands of engineering drawings every week – used by major manufacturers across Europe.

The team

As the company grew, something became clear: we kept attracting the same kind of people. They came from different fields – software, mathematics, engineering, design – but they shared the same restlessness. The same compulsion to ask “why is this still done manually?” and then do something about it.

We didn’t screen for it. It just kept showing up. Turns out the itch is recognizable, and people who have it tend to find each other.

Where we’re headed

At some point we had to ask ourselves: if we all have this compulsion to fix things, how do we make sure we’re all fixing things in the same direction? That question led us – eventually, awkwardly, honestly – to pick a vision.

Not because a vision is what brought us together. It didn’t. But because a shared direction is the best way to align a group of people who can’t stop solving problems. That’s why we are now on a mission:

To create a world where engineers only spend time on what truly matters.